The System | The Executive System
The system

Built for the calendar you actually have.

Three products. One path. Start with 28 days, keep what works forever.

Step 1 · $97

The 28-Day Executive Reset

The front door. Four weeks that break the inertia and give you back your mornings.

01

The 28-Day Reset Protocol

A daily plan you can follow on a Tuesday after three back-to-back calls.

02

The 3-Workouts-A-Week Plan

Three short gym sessions per week. Planned for you, ready to follow, built around a full calendar.

03

The Executive Plate Field Guide

What to order at the steakhouse, the airport, the team dinner.

04

The 9 PM Reset Cards

Three things you do before bed that decide whether tomorrow is a win or a slog.

05

The Travel Day Protocol

What to do on flight days so a trip doesn't blow up your week.

+

Two bonuses

The Wife Buy-In Conversation script. The Father Presence Challenge.

Step 2 · optional add-on

The Sleep Code

Three protocols for falling asleep without alcohol, for the man who has been using bourbon as a sleep aid for years. Most men in the Reset say sleep is the first thing that changes. Offered at checkout for $27.

Step 3 · after the Reset

The 12-Week Executive System

The continuation program for graduates. Twelve weeks, three phases, weekly group coaching, and a private community of men who finished what you finished. The work goes from "lose the gut" to "build the body of a man in his prime." Graduate price $197.

Available inside the members area when you finish the Reset.

Start with 28 days.

Everything begins with the Reset. If it doesn't move your waistline and your energy in 14 days, you get every dollar back.

Get The 28-Day Reset, $97

The Executive System · Results shown are personal results of the founder and are not a promise of specific outcomes. This program is educational and is not medical advice. Consult your physician before starting any training or nutrition protocol.

© 2026 The Executive System · Privacy · Terms